What These Ingredients Do

The star of the show! Brings a refreshing, deep cleanse to your scalp, magically whisking away impurities, toxins, and buildup, all while keeping your natural scalp oils perfectly balanced and intact for a happy, healthy head of hair!

These natural oils and butters are not just superb moisturizers for hair and scalp, but they are also the secret healing mixture that brings the added benefits of antioxidants and anti-inflammatory properties, nurturing your hair to its healthiest state.

This is a surfactant and cleansing agent that helps to mix and stabilize oil and water-based ingredients, preventing them from separating as well as break down oils and grime. SLS can be drying if used alone, but when paired harmoniously with other ingredients and in bar form, you can get a better lather than traditional liquid shampoos while remaining gentler on the hair.

These conditioning agents are the secret to soft, easily manageable hair. They work wonders in harmonizing with your hair's natural texture, effectively countering any dryness, locking moisture and ensuring each strand is smoothly detangled.

Although categorized as alcohols, these unique fatty alcohols stand out for their moisturizing and emollient properties. They play a crucial role in smoothing hair cuticles and infusing them with essential hydration, promoting healthy, silky hair.

This ingredient serves to balance the pH of the shampoo. A balanced pH ensures the cuticle of the hair lies flat, making hair look shiny and reducing frizz.

A humectant that attracts water which keeps the hair and scalp hydrated.

These ingredients are used as emulsifiers, helping to blend the oil and water components of the formula that hold the bar together.

Infuse your daily routine with a dash of the essence of the deep Malaysian forests, the iconic Brute scent. We add just the right amount to awaken your primal senses while retaining the gentleness of our soothing skin formulas.